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The Regular Jeans v1.0 - Archive
1 080 SEK1 800 SEK
100% organic cotton. Ring spun and rope dyed 13oz Japanese Kurabo raw denim. Cut and sewn in Italy. Mid-rise waist, tapered slim fit leg. Also available as Regular and Loose fit.
Archived due to design and fit update in fall 2026.
Mid Blue Wash
Select Variant (3)
Size & Fit
Our men's regular fit jeans feature a mid-rise waist designed to sit on the waistline, a relaxed straight cut leg with standard length to cover the top of your shoe.
The model is 187cm/6'2” tall and wears the The Regular Jeans in size 30/34.Compare an item you own to our detailed measurement chart using our instructions below.
All measurements are garment measurements - take them on the garment lying out flat, not on the body. Please note actual garment measurements can vary +/- 1.5cm
Inseam W28 W29 W30 W31 W32 W33 W34 W36 W38 L28 71.5 71.5 71.5 71.5 71.5 71.5 - - - L30 76.5 76.5 76.5 76.5 76.5 76.5 76.5 - - L32 81.5 81.5 81.5 81.5 81.5 81.5 81.5 81.5 81.5 L34 - - - 86.5 86.5 86.5 86.5 86.5 86.5 L36 - - - - - - 91.5 - - Waist W28 W29 W30 W31 W32 W33 W34 W36 W38 Regular 38.5 39.8 41 42.3 43.5 44.8 46 47.3 48.5 Hip W28 W29 W30 W31 W32 W33 W34 W36 W38 Regular 49 50.3 51.5 52.8 54 55.3 56.5 57.8 59 Thigh W28 W29 W30 W31 W32 W33 W34 W36 W38 Regular 29.6 30.2 30.8 31.4 32 32.7 33.3 34 34.6 Bottom W28 W29 W30 W31 W32 W33 W34 W36 W38 Regular 17.4 17.8 18.2 18.6 19 19.4 19.8 21.4 23 Front Rise W28 W29 W30 W31 W32 W33 W34 W36 W38 Regular 26 26.5 27 27.5 28 28.5 29 29.5 30 Back Rise W28 W29 W30 W31 W32 W33 W34 W36 W38 Regular 37.8 38.6 39.4 40.2 41 42 43 44 45 
A. INSEAM Measure straight down the inside seam of the leg, from the crotch to the bottom of the leg.
B: WAIST Flatten the waistband fully and measure straight across the top edge.
C: HIP Measure from the lower edge of the pocket on one side, to the end of the fly, and back to the lower edge of the other pocket.
D: THIGH Flatten and measure straight across the leg, from just below the crotch to the outside seam of the leg.
E: BOTTOM LEG Measure straight across the bottom of the leg.
F: FRONT RISE Measure from the top of the waistline across the front closure and down the crotch
Three distinct fits: Slim, Regular and Loose
Available with both waist and length options
Shipping & Returns
Store Availability
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This piece is from the second production of our updated denim fits in 2024. It's in the Archive due to a visual deviation pertaining to an erroneously placed yoke seam at the back. The yoke is stitched onto the leg panel instead of underneath the leg panel.
- Release
2024
- Version
1.0
- Fiber composition
100% organic cotton
- Fabric construction
3/1 Twill weave
- Fabric weight
13oz
- Buttons
Recycled metal
- Lining
Pocket 100% organic cotton
- Fly
Button Fly
5-pocket design with custom hardware from Berning, Germany
Four-button single layer fly, ecru organic cotton pocket lining
We trace all our garments, component by component, process by process, and document every supplier involved in creating our garments.
How it's made
Component/ProcessSupplierCountryLast Visited
Packing
INCOM Spa - Industria Confezioni Moderne
Urbania, Italy Est. 1976-01-01
Incom S.P.A is located in the mountainous village of Urbania, 50km inland from Pesaro on the Italian east coast. Run by Paolo, the second generation management of the family business, the factory is built on over 70 years of apparel experience, with the past 50 years focused nearly exclusively on denim. Incom's facilities are renowned for their high tech equipment and demanding quality standards. At Incom's Urbania facility our denim is developed and sampled. For regular productions, the Urbania facility handles the first and last steps of our denim manufacturing: sourcing, fabric quality control and cutting, as well as quality control and packing of the final garment. Sewing and washing is carried out by close partners located within 2 hours of driving.
Employees
69
Salary
1685 EUR/month
Employees Work Hours
7.30-4pm
Tier
manufacturing
Last Visit
2022-11-01
Italy
2022-11-01
Pressing
INCOM Spa - Industria Confezioni Moderne
Urbania, Italy Est. 1976-01-01
Incom S.P.A is located in the mountainous village of Urbania, 50km inland from Pesaro on the Italian east coast. Run by Paolo, the second generation management of the family business, the factory is built on over 70 years of apparel experience, with the past 50 years focused nearly exclusively on denim. Incom's facilities are renowned for their high tech equipment and demanding quality standards. At Incom's Urbania facility our denim is developed and sampled. For regular productions, the Urbania facility handles the first and last steps of our denim manufacturing: sourcing, fabric quality control and cutting, as well as quality control and packing of the final garment. Sewing and washing is carried out by close partners located within 2 hours of driving.
Employees
69
Salary
1685 EUR/month
Employees Work Hours
7.30-4pm
Tier
manufacturing
Last Visit
2022-11-01
Italy
2022-11-01
Washing
Green Lab Srl
Grottammare, Italy Est. 2017-01-01
Employees
43
Salary
1600 EUR/month
Employees Work Hours
8h
Tier
manufacturing
Last Visit
2024-07-04
Italy
2024-07-04
Sewing
St. Service Srl
Frigento, Italy Est. 2020-01-01
Employees
20
Salary
1300 EUR/month
Employees Work Hours
8h
Tier
manufacturing
Last Visit
2024-07-03
Italy
2024-07-03
Cutting
INCOM Spa - Industria Confezioni Moderne
Urbania, Italy Est. 1976-01-01
Incom S.P.A is located in the mountainous village of Urbania, 50km inland from Pesaro on the Italian east coast. Run by Paolo, the second generation management of the family business, the factory is built on over 70 years of apparel experience, with the past 50 years focused nearly exclusively on denim. Incom's facilities are renowned for their high tech equipment and demanding quality standards. At Incom's Urbania facility our denim is developed and sampled. For regular productions, the Urbania facility handles the first and last steps of our denim manufacturing: sourcing, fabric quality control and cutting, as well as quality control and packing of the final garment. Sewing and washing is carried out by close partners located within 2 hours of driving.
Employees
69
Salary
1685 EUR/month
Employees Work Hours
7.30-4pm
Tier
manufacturing
Last Visit
2022-11-01
Italy
2022-11-01
Finishing
Candiani S.p.A.
Robecchetto Con Induno, Italy Est. 1938-01-01
Candiani operate a fully vertically integrated supply chain, covering spinning, dyeing, weaving and finishing of their denim fabrics. Now run by the fourth generation of the founding family. Luigi the founder started with a small production of workwear fabrics, afterwards his son Primo converted the weaving facility into a denim mill. Next in line Gianluigi refined their focus to pioneer premium denim. Nowadays Alberto leads the mill with the aim of becoming “the greenest textile company in the blue world”. When the area surrounding Candiani's facilities was converted to a protected nature reserve in the 1970's, Candiani embraced increased requirements on social and environmental impact, making them a pioneer in responsible manufacturing. Candiani have been recycling all cotton waste since 1976. They started water recycling for reuse in their own plants in the 1990s, invested in heat recovery systems in the early 2000's and started with post consumer recycled fabrics in the 2010's. As part of the Zero Discharge of Hazardous Chemicals (ZDHC) initiative they have completely eliminated the use of hazardous chemicals from their operations and signed Greenpeace’s Detox Commitment. Candiani have developed proprietary processes as well, including a dyeing technique with a superficial yarn penetration, which allows for dyes to easily be washed away during the industrial laundry process to achieve a faded aesthetic, while saving water and chemicals. Candiani fabrics are, among others, GOTS and Oeko-Tex certified.
Employees
511
Salary
1500 EUR/month
Employees Work Hours
8h
Tier
milling
Last Visit
2023-05-11
Italy
2023-05-11
Weaving
Candiani S.p.A.
Robecchetto Con Induno, Italy Est. 1938-01-01
Candiani operate a fully vertically integrated supply chain, covering spinning, dyeing, weaving and finishing of their denim fabrics. Now run by the fourth generation of the founding family. Luigi the founder started with a small production of workwear fabrics, afterwards his son Primo converted the weaving facility into a denim mill. Next in line Gianluigi refined their focus to pioneer premium denim. Nowadays Alberto leads the mill with the aim of becoming “the greenest textile company in the blue world”. When the area surrounding Candiani's facilities was converted to a protected nature reserve in the 1970's, Candiani embraced increased requirements on social and environmental impact, making them a pioneer in responsible manufacturing. Candiani have been recycling all cotton waste since 1976. They started water recycling for reuse in their own plants in the 1990s, invested in heat recovery systems in the early 2000's and started with post consumer recycled fabrics in the 2010's. As part of the Zero Discharge of Hazardous Chemicals (ZDHC) initiative they have completely eliminated the use of hazardous chemicals from their operations and signed Greenpeace’s Detox Commitment. Candiani have developed proprietary processes as well, including a dyeing technique with a superficial yarn penetration, which allows for dyes to easily be washed away during the industrial laundry process to achieve a faded aesthetic, while saving water and chemicals. Candiani fabrics are, among others, GOTS and Oeko-Tex certified.
Employees
511
Salary
1500 EUR/month
Employees Work Hours
8h
Tier
milling
Last Visit
2023-05-11
Italy
2023-05-11
Yarn dyeing
Candiani S.p.A.
Robecchetto Con Induno, Italy Est. 1938-01-01
Candiani operate a fully vertically integrated supply chain, covering spinning, dyeing, weaving and finishing of their denim fabrics. Now run by the fourth generation of the founding family. Luigi the founder started with a small production of workwear fabrics, afterwards his son Primo converted the weaving facility into a denim mill. Next in line Gianluigi refined their focus to pioneer premium denim. Nowadays Alberto leads the mill with the aim of becoming “the greenest textile company in the blue world”. When the area surrounding Candiani's facilities was converted to a protected nature reserve in the 1970's, Candiani embraced increased requirements on social and environmental impact, making them a pioneer in responsible manufacturing. Candiani have been recycling all cotton waste since 1976. They started water recycling for reuse in their own plants in the 1990s, invested in heat recovery systems in the early 2000's and started with post consumer recycled fabrics in the 2010's. As part of the Zero Discharge of Hazardous Chemicals (ZDHC) initiative they have completely eliminated the use of hazardous chemicals from their operations and signed Greenpeace’s Detox Commitment. Candiani have developed proprietary processes as well, including a dyeing technique with a superficial yarn penetration, which allows for dyes to easily be washed away during the industrial laundry process to achieve a faded aesthetic, while saving water and chemicals. Candiani fabrics are, among others, GOTS and Oeko-Tex certified.
Employees
511
Salary
1500 EUR/month
Employees Work Hours
8h
Tier
milling
Last Visit
2023-05-11
Italy
2023-05-11
Spinning
Candiani S.p.A.
Robecchetto Con Induno, Italy Est. 1938-01-01
Candiani operate a fully vertically integrated supply chain, covering spinning, dyeing, weaving and finishing of their denim fabrics. Now run by the fourth generation of the founding family. Luigi the founder started with a small production of workwear fabrics, afterwards his son Primo converted the weaving facility into a denim mill. Next in line Gianluigi refined their focus to pioneer premium denim. Nowadays Alberto leads the mill with the aim of becoming “the greenest textile company in the blue world”. When the area surrounding Candiani's facilities was converted to a protected nature reserve in the 1970's, Candiani embraced increased requirements on social and environmental impact, making them a pioneer in responsible manufacturing. Candiani have been recycling all cotton waste since 1976. They started water recycling for reuse in their own plants in the 1990s, invested in heat recovery systems in the early 2000's and started with post consumer recycled fabrics in the 2010's. As part of the Zero Discharge of Hazardous Chemicals (ZDHC) initiative they have completely eliminated the use of hazardous chemicals from their operations and signed Greenpeace’s Detox Commitment. Candiani have developed proprietary processes as well, including a dyeing technique with a superficial yarn penetration, which allows for dyes to easily be washed away during the industrial laundry process to achieve a faded aesthetic, while saving water and chemicals. Candiani fabrics are, among others, GOTS and Oeko-Tex certified.
Employees
511
Salary
1500 EUR/month
Employees Work Hours
8h
Tier
milling
Last Visit
2023-05-11
Italy
2023-05-11
Combing
Unknown (Turkey)
Türkiye
-
Ginning
Gulu Agricultural Development Company Ltd
Uganda
-
Farming
Unknown (Uganda)
Uganda
-
Fabric Supplier
Copen United Ltd
Bulgaria
-
Finishing
Hosanna Textile
Pakistan
-
Weaving
Roomi Fabrics Ltd
Pakistan
-
Spinning
Ahmed Fine Textile Mills Ltd
Pakistan
-
Combing
Unknown (Pakistan)
Pakistan
-
Ginning
Unknown (Pakistan)
Pakistan
-
Farming
Unknown (Pakistan)
Pakistan
-
Buttons
Metalbottoni
Italy
-
Sewing thread
Rama Srl
Italy
-
Main label
Nilörngruppen AB
Hong Kong SAR China
-
Care label
Nilörngruppen AB
Hong Kong SAR China
-
Cost, resource and impact breakdown
For every garment, we not only disclose the full supply chain, but also its monetary and resource cost structure along with the resulting CO2e emissions. Impact is calculated in kg of climate change CO₂ equivalent. Figures refer to garment production (raw material to finished garment) and exclude post-purchase lifecycle stages (shipping, use phase, end of life).
| Component | Cost | Co2 | Water | Energy |
|---|---|---|---|---|
| Assembly | 27.4 EUR | 2.13 kg | 0.11 l | 0.59 kWh |
| Main Fabric | 8.8 EUR | 6.48 kg | 53.07 l | 16.38 kWh |
| Lining | 0.7 EUR | 0.57 kg | 7.22 l | 1.55 kWh |
| Trims | 2.9 EUR | 0.1 kg | - | 0.01 kWh |
| Transport | 1.3 EUR | 3.32 kg | 0.27 l | 24.19 kWh |
| Total | 41.1 EUR | 12.6 kg | 60.66 l | 42.73 kWh |
Care instructions
Do not bleach
Do not tumble dry
Iron at low temperature 110°C
Professional dry clean
Wash with similar colors at 30°C
Detailed care instructions
- Make sure that the jeans is turned inside out before washing.
- Give the garment a good shake after wash and a light pull on the legs to remove creases.
- Hang drying will further prevent the garment further from wrinkling.
- Avoid storing in direct sunlight to prevent colour changes, sunlight also makes the cotton fibres weaker.
- Colour will continue fading and changing with wash, to maintain original appearance spot clean if possible.
- Even though it's been washed the colour may still bleed so be mindful wearing bright colors or sitting on bright surfaces.
Garment care and repair guides
Explore our library of care guides, specific to fabrics, materials and garments, including stain treatments and repair guides below. For every product we keep spare parts and send you what you need, when you need it, at no cost.
Garment take back and resale
To extend the life of our product, we take back any unwanted Asket garments - no matter their condition or age. In exchange, you'll receive a reward voucher based on the type(s) of garments you return. Your sent in garments will be handled for resale at our Bondegatan Restore location.
Product category | Reward value |
|---|---|
Underwear | 0 SEK |
T-Shirts & Accessories | 50 SEK |
Shirts & Sweatshirts | 100 SEK |
Knitwear | 150 SEK |
Trousers, Dresses & Skirts | 200 SEK |
Outerwear | 250 SEK |
Discover the category
Garment
The Regular Jeans v1.0 - Archive
1 080 SEK1 800 SEKSave 40%
Color
Light Blue Wash
+2
Price
1 080 SEK1 800 SEKMaterial
Organic Cotton
Released / Version
2024
Garment
The Slim Jeans v2.0 - Archive
1 080 SEK1 800 SEKSave 40%
Color
Grey Wash
+2
Price
1 080 SEK1 800 SEKMaterial
-
Released / Version
2024
Garment
The Slim Jeans v2.0 - Archive
1 080 SEK1 800 SEKSave 40%
Color
Black
+2
Price
1 080 SEK1 800 SEKMaterial
-
Released / Version
2020
Garment
The Loose Jeans v2.0 - Archive
1 080 SEK1 800 SEKSave 40%
Color
Raw Denim
+2
Price
1 080 SEK1 800 SEKMaterial
-
Released / Version
2024
Garment
The Regular Jeans v1.0 - Archive
1 080 SEK1 800 SEKSave 40%
Color
Raw Denim
+2
Price
1 080 SEK1 800 SEKMaterial
-
Released / Version
2024